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Product design leader in a virtual meeting with remote team of designers and developers.

Case Study: AI-driven Mobile App

Boosted sprint velocity of complex mobile app delivery by 52% by strategically refining design and development processes. 

Industries: Artificial Intelligence (AI) and Healthcare

Platforms: iOS and Android

Competencies: Design strategy, team and project management, documentation strategy, process improvement, Agile software development

Team: Senior Interaction Designer and 3 Development teams totaling 10 members 

As the Director of Product Design, I led strategic vision and design execution at SaaS B2B startup HealthPointe Solutions creating AI-driven products to improve healthcare delivery.

In 2021, I faced delivery challenges with 3 remote development teams working on a complex mobile application for patient health management.

Image 1: Final mobile app home screen showing examples of what the chatbot can do. Proprietary. © HealthPointe Solutions. All Rights Reserved. 

Image of mobile app home screen

Task

To enhance communication and collaboration between design and development teams in a remote and siloed environment, overcoming inefficient code practices and lack of experience.

Actions

I guided the design team in a comprehensive evaluation to identify opportunities to enhance overall efficiency.

  • Streamlined feature creation and feedback consumption by establishing a design documentation framework.

  • Orchestrated and chaired a new All-Dev-Design meeting, enhancing cross-team communication, reviewing features and minimizing redundant code for synchronized development.

  • Empowered autonomous organization and prioritization through Agile process revamp: initiated backlog strategy, implemented status labels and centralized resources in GitLab.

  • Crafted a plan for a design system, fostering product cohesion with reusable code blocks. Scheduled iterative delivery by the senior interaction designer with regular feedback loops.

Results

After a year of collaboration:

+52% Story Points User Story Quality Team Satisfaction
  • Increased story points delivered in a 4-week sprint from 21 to 32 or 52% in 2021

  • Increased quality of user stories implemented

  • Improved satisfaction among both developers and designers

Vertical bar chart showing an increase from 21 to 32 in average story points completed per quarter in 2021
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